With only one week remaining until the Big Brother 27 premiere, it’s increasingly frustrating to see that producers have once again adjusted the timing for when the live feeds will go live this season. In promotional material, the feeds were advertised to begin the day after the premiere (See above promo “streaming next day”)—but in the official Paramount+ press release, they’ve now moved the live feed start to Sunday, July 13 at 9:30pm PT after the episode airing.
“Viewers can catch every unfiltered moment with BIG BROTHER Live Feeds when they open Sunday, July 13 at 9:30 PM, PT on Paramount+* and Pluto TV.”
I want to believe this shift is part of some larger storytelling strategy by the production team—but that feels like wishful thinking. The reality is: we’re missing one of the most critical junctures of the season. That first day of the live feeds is when houseguests move in (or not long before that) where first impressions are made, and the sparks of alliances and gameplay begin to fly. It’s foundational. And by delaying it, even by just a few hours, they’re robbing fans of that intimate, unfiltered moment where everything begins to unfold organically.
With the premiere airing on Thursday, July 10th and the live feeds now not going live until Sunday, July 13, we’re left disappointed. That timeline means the initial move-in and early interpersonal dynamics will only play out off-camera, hidden from the viewers who’ve been tuning in religiously since day 1. And that’s a bit of a slap in the face to committed fans.
Overall, while I’m hopeful that there’s a clever explanation behind this delay—perhaps something tied to the “Hotel Mystère” theme or a new twist, or like the reveal of the masked visitor, secret accomplice or the mystery houseguest. Whatever the reason it feels more like they’re holding back to gain exclusive content for the Sunday episode while leaving us in the dark. We can’t help but feel shortchanged at exactly the moment when we’re most excited: as the game truly begins.
I think it’s due to them wanting to hide anything in regards to the mysteries so I am fine going back to what they used to do
Agreed!
The last few years there’s been drama the first week with guests getting kicked out or self evicted. Likely they are protecting any situations like that, as this is a huge adjustment to houseguests.
The last few years there’s been drama the first week with guests getting kicked out or self evicted. Likely they are protecting any situations like that, as this is a huge adjustment to houseguests.
I agree with everything you said above Dawg! How the heck are we supposed to know what’s “really” going on, with respect to social game play and alliances, if they literally keep us in the dark for the first 72 hours of their time in the house?
Knowing what’s really going on behind the scenes is what makes the show “watchable” for me. If I have to watch it based only on Grod’s fairy tale fake edited edition of what’s going on in there, well since we all know that’s usually pretty far from the actual truth, I’m not really interested in seeing just that version of the show.
So, I don’t care why they’re doing it. They know they’re keeping important information on strategic game play away from the true fans of the game/show, most likely so they can sanitize or steer the edit in the direction they want it to go, and with no feeds to provide evidence to challenge that, nobody knows what the real truth is. It just pisses me right off before the season has even started!
Sucks for sure, but at least we still have feeds. I have a feeling they are slowly inching toward a season when feeds no longer exist.
So glad you guys are back for another season! Cannot wait for it to start.